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Future is Now! All you need to know about virtual and augmented reality development can be found on our blog.

I have just read that the French Sephora is the largest perfumery chain in the world. What is the largest perfumery chain doing? Of course, investing in virtual reality!   With face recognition technology, a woman can see how she looks in a particular shade of lipstick and if she is satisfied, she can immediately make a purchase online. Of course, emotions play an important role here,...

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Our education largely depends on the coincidence. We do not know  what teachers we will have in a given course? Will they make a good impression on us? Will they inspire or discourage us? Will they have a gift to share their passion with us?   As always, there are great leaders among them who can explain difficult subjects to us in a simple way. Their charisma...

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An excess of something does not have to be a bad thing. We should not have a negative attitude to it or perceive it as chaos, in raging world. Question: What can we do with it?   Every day there is spicy news about pioneering applications of virtual reality, important technological solutions, more advanced features, and more and more. Fueling the imagination. Legendary films 360, innovative startups,...

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If you’re anxious about what is happening in the field of modern technologies and wondering whether the upcoming change is an  opportunity or a threat to your business - open your eyes wider. We are dealing with a global phenomenon; suspense is growing. Certainly you shouldn’t be afraid - you have to seize the opportunity!   First, you must realize that in any business there are many...

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Phygital… in general it is the space in which physical and digital reality meet, mingle, and interact. But I wonder what  it really is.   It may sound wired, but I heard about phygital for the first time during CES 2016, and I liked it. A beautiful phenomenon, when new technology entails the appearance of  new words, neologisms. To be frank, I have not tried to reach...

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I think for the majority of us the notion of home has rather positive associations. It gives a sense of security and intimacy. However, in certain circumstances, our house becomes a prison from which we do not want to run away. Or we just simply cannot.   We happen to face various situations in our lives, some are favorable, and some are not. One day, we can...

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Each piece of information on real and possible applications of virtual reality in medicine is of great interest to me. Why? Our health is one of the values that we care about in a special way, generally when something wrong begins to happen to us. Of course, we may never need to use any specialized treatment ourselves, but it may be a brand new unprecedented...

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In the US, the annual expenses associated with the problem of pain reach about $ 600 billion and are higher than the funds allocated for the fight against heart disease, cancer and diabetes. The fight with pain is mainly focused on the pharmacological treatment - the use of opioids. These images from an fMRI scan show areas of the brain affected by pain, and how they...

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Primum non nocere (Latin. First, do no harm).   If thinking of virtual reality (VR), we perceive it as only the potential for entertainment, we are definitely right. On the other hand, we are wrong if we associate entertainment only with the game industry. Today, such sectors as retail, education, health care, military, angineering or real estate use different forms of entertainment for learning purposes. If we...

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