The challenge for business is not to create the deepest experience, but the most valuable one. The report of the Goldman Sachs predicts that games and video entertainment will constitute less than a half of the software for VR (virtual reality) and AR (Augmented Reality) market in the next few years. What does it mean to create a valuable experience? It means to shape an experience that can give us measurable benefits such as financial ones, for instance.
In business the goal is not to leave the maze, but to control it. We need to gain knowledge that will enable us to move smoothly through the maze paths and find a good solution to our problem as quickly as possible. Traveling alone takes time. But, if we colaborate with other individuals – we can see the big picture. The basis for these actions can be communication achievable by innovative VR tools. Why is this such a great opportunity? The appearance of e-mail communication, significantly decreased the value of personal conversations, face-to-face meetings, and live dialogue, which often bring about creative and concrete solutions. New VR tools provide a real comeback to such practices. What can we achieve?
Business vs World:
VR gives the opportunity to work together on the things that are worth it. VR creates a space where we can meet. Scientists, engineers, writers and other professionals will not only exchange messages or phone calls … but also they will gather in one space, exchange their points of view, ideas, and projects. They will react to the words and actions in real time. The world will become even more connected.
Business vs Client:
Show the customer the way you work. What if you find that your customer would like to participate in the process of seeking solutions for his/her business? He can join your crew, even sitting somewhere on the other side of the world.
Business vs You: Search for the best solutions – This phenomenon is based on the fundamental improvement of communication and cooperation. New experiences will create real economic value. We are not talking about ideas, but about billions of dollars. Try to work with the better – they also motivate you to develop, bring out your potential, and learn creativity.