AR catalogue: Kontakt-Simon app
Kontakt Simon SA manufactures and distributes electrical installation equipment and electricity distribution systems. The company’s product range includes mainly electrical installation equipment: sockets, connectors, floor boxes and practical electronic components. They combine functionality with high aesthetics and are used in homes and offices, as well as in industrial and public buildings. They ask us to develop an unordinary app: an AR catalogue for mobile phone.
Kontakt Simon SA
AR / MR
ARKit / ARCore
Provide electrifying customer experience
n what ways can AR apps prove useful for product-oriented companies? With a little creativity, there can be at least several solutions in this regard. The client wanted to make the company’s product catalogs more attractive, interactive and insightful at the same time - AR catalogue is the pefrect solution for this request!
The first phase of the project consisted in providing the client with an MVP that would include the following features:
From the first point of contact to full connectivity
Our task was to simulate real objects and their unique, then put them into the AR catalogue app. We started with obtaining the objects and technical documentation from the client. Access to expert knowledge was also vital.
In cooperation with the client, we created a detailed description of the expected functionalities of the app. We also showed the client our previous work and chose elements worth implementing for the needs of the MVP. Then, we developed the AR catalogue app on the basis of mock-ups. Project documentation was so accurate that the client could immediately test a fully-functional application. The only thing that needed improvement was the UI scale. We did not use agile methods – it was rather a classic waterfall. Sometimes such solutions work better.
By scanning a selected page containing a “trigger image”, the AR catalogue app’s user can see a three-dimensional product model (in this case, a connector). Having chosen an appropriate model, they can easily check how it will look on a wall. It is also possible to create technical documentation regarding the product’s assembly. When installing the connector on their own, users can display a colorful, three-dimensional and interactive model of the connection diagram.
The project lasted for six months and was run from Scrum from the very beginning. Each sprint lasted two weeks. Our team of programmers and graphic designers was part of an international team of people responsible for the entire production.
Hard-wired to excel in augmented reality
Although the client already had their own mobile application for browsing the company’s product range, the trick was to expand the app with an AR module to add the functionalities mentioned above. By adding features based on ARKit and ARCore, it also became possible to select products and position them in actual space. The current MVP presents the basic functionalities of the application, such as scanning a page from the catalog to access the 3D models, connection diagrams and connection models. In our AR catalogue all elements are interactive.
The solution we proposed can be applied by professionals who need access to technical documentation of a given device. It perfectly complements other marketing tools and allows users to connect their device on the basis of a colorful 3D connection diagram. From the menu level, the user gets access to additional content downloaded from the manufacturer’s website. Another handy addition is the ability to test the connector connected to a light bulb and turn on the light.